{"id":9854,"date":"2020-02-13T08:28:54","date_gmt":"2020-02-13T09:28:54","guid":{"rendered":"https:\/\/www.hkdest.se\/?p=9854"},"modified":"2023-06-02T11:05:30","modified_gmt":"2023-06-02T11:05:30","slug":"jippi-fler-besoker-hoga-kusten-under-hela-aret","status":"publish","type":"post","link":"https:\/\/www.hkdest.se\/en\/blogg\/jippi-fler-besoker-hoga-kusten-under-hela-aret\/","title":{"rendered":"Jippi! Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret"},"content":{"rendered":"
<\/div>\n

Mark\u00e4gartr\u00e4ff, ny digital v\u00e4rdskapsutbildning och nya rekord f\u00f6r antalet g\u00e4stn\u00e4tter i H\u00f6ga Kusten. 2020 har b\u00f6rjat starkt och\u00a0arbetet med att f\u00e5 fler att bes\u00f6ka H\u00f6ga Kusten under fler s\u00e4songer b\u00f6rjar ge resultat.\u00a0<\/strong>Sedan 2010 har g\u00e4stn\u00e4tterna \u00f6kat med fantastiska 66 procent\u00a0<\/strong>\u2013vilket bekr\u00e4ftar att H\u00f6ga Kusten \u00e4r en av Sveriges snabbast v\u00e4xande destinationer.<\/strong><\/p>\n

I b\u00f6rjan p\u00e5 februari h\u00f6lls en stor mark\u00e4gartr\u00e4ff i Fj\u00e4llr\u00e4ven Center. H\u00f6ga Kusten Destinationsutvecklings VD,\u00a0Mia Karlsson, fanns p\u00e5 plats\u00a0och fick f\u00f6rm\u00e5nen att\u00a0m\u00f6ta och tacka de n\u00e4rmare 1 000 mark\u00e4gare som uppl\u00e5ter sin mark till oss H\u00f6ga Kusten-bor och v\u00e5ra bes\u00f6kare. Tack vare dessa mark\u00e4gare har vi alla m\u00f6jlighet att skapa\u00a0minnesv\u00e4rda upplevelser i naturen. Inbjudan gjordes tillsammans med\u00a0\u00d6rnsk\u00f6ldsvik och Kramfors kommun och \u00e4r\u00a0b\u00f6rjan till kommunikation med de \u00f6ver\u00a03 000 mark\u00e4gare som vi har i dessa b\u00e5da kommuner. Vi fick dela med oss av v\u00e5rt s\u00e4tt att jobba med v\u00e5rt gemensamma varum\u00e4rke \u2013 och en f\u00f6rst\u00e5else f\u00f6r att v\u00e4rdskapet \u00e4r n\u00e5got som vi alla st\u00e5r f\u00f6r. Holmen Skog som var matchens f\u00f6retag, var supern\u00f6jda \u2013 det \u00e4r inte alltid man samlar n\u00e4rmare 1 000 mark\u00e4gare under n\u00e5gra timmar. Stor eloge till projektledaren Mikael Westman som har pratat med m\u00e5nga av dessa i telefon under tiden fram till evenemanget. Nu har vi fungerande kommunikationsv\u00e4gar f\u00f6r framtiden!<\/p>\n

Ny digital utbildning f\u00f6r att \u00f6ka Sveriges v\u00e4rdskap<\/strong><\/p>\n

Visita har tidigare haft en grundutbildning f\u00f6r personal som arbetar med Turistinformation som genomf\u00f6rts p\u00e5 olika platser i Sverige. I och med att\u00a0det \u00e4r sv\u00e5rt att samla grupper f\u00f6r att genomf\u00f6ra utbildningen uppstod tankar kring att nu g\u00f6ra en digital utbildning med samma syfte \u2013 att \u00f6ka Sveriges v\u00e4rdskap.<\/p>\n

Medlemmar i Visitas R\u00e5d f\u00f6r Bes\u00f6ksservice har arbetat med manusutformningen f\u00f6r den nya digitala utbildningen Turism & V\u00e4rdskap 2.0. \u00d6nskem\u00e5let var en unik utbildning f\u00f6r personal som arbetar inom Turistservice\/Bes\u00f6ksservice och som hanterar fr\u00e5gor fr\u00e5n bes\u00f6kare. En utbildning som ska vara generell f\u00f6r ett antal \u00e5r fram\u00e5t. Viktigt att utbildningen har koppling till auktorisationen via Visita, s\u00e5 att enbart auktoriserade Turistinformationer och Turistcenter ges tillg\u00e5ng till den.\u00a0<\/p>\n

H\u00f6ga Kusten Destinationsutveckling \u00e4r auktoriserade via Visita f\u00f6r v\u00e5r Turistinformation vid H\u00f6gakustenbron och kan nyttja den digitala utbildningen. Vi kommer ocks\u00e5 att sprida den till v\u00e5ra InfoPoints i H\u00f6ga Kusten, s\u00e5 att de kan ta del av de olika modulerna.<\/p>\n

Maria Lundkvist, Verksamhetsledare f\u00f6r H\u00f6ga Kusten Turistservice och\u00a0medlem i R\u00e5det f\u00f6r Bes\u00f6ksservice, var p\u00e5 plats i Norrk\u00f6ping under inspelningarna.\u00a0Utbildningen planeras\u00a0vara klar f\u00f6r anv\u00e4ndning\u00a0inf\u00f6r sommars\u00e4songen 2020.<\/p>\n

Fler bes\u00f6kare under fler s\u00e4songer<\/strong><\/p>\n

<\/strong>F\u00f6rra veckan publicerades den officiella inkvarteringsstatistiken och i H\u00f6ga Kusten \u00e4r vi stolta \u00f6ver att f\u00e5 redovisa \u00e4nnu ett nytt rekord. Destinationen noterar totalt 636 497 g\u00e4stn\u00e4tter. Sedan 2010 har g\u00e4stn\u00e4tterna \u00f6kat med hela 66 procent, vilket bekr\u00e4ftar att H\u00f6ga Kusten \u00e4r en av Sveriges snabbast v\u00e4xande destinationer. Extra gl\u00e4djande \u00e4r att 60 procent av \u00f6kningen inom camping-segmentet sker utanf\u00f6r huvuds\u00e4song, vilket visar att arbetet med att f\u00e5 fler att bes\u00f6ka H\u00f6ga Kusten under fler s\u00e4songer b\u00f6rjar ge resultat.\u00a0L\u00e4s mer om 2019 \u2013 ett nytt rekord\u00e5r f\u00f6r turismen i H\u00f6ga Kusten.\u00a0<\/a><\/p>\n

Varma h\u00e4lsningar<\/p>\n

Mia och \u00f6vriga g\u00e4nget p\u00e5\u00a0 H\u00f6ga Kusten Destinationsutveckling\u00a0<\/p>\n \r\n\r\nDetta blogginl\u00e4gg publicerades ursprungligen p\u00e5 Mynewsdesk, klicka h\u00e4r<\/a> f\u00f6r att se inl\u00e4gget i Mynewsdesk.","protected":false},"excerpt":{"rendered":"

Mark\u00e4gartr\u00e4ff, ny digital v\u00e4rdskapsutbildning och nya rekord f\u00f6r antalet g\u00e4stn\u00e4tter i H\u00f6ga Kusten. 2020 har b\u00f6rjat starkt och\u00a0arbetet med att f\u00e5 fler att bes\u00f6ka H\u00f6ga Kusten under fler s\u00e4songer b\u00f6rjar ge resultat.\u00a0Sedan 2010 har g\u00e4stn\u00e4tterna \u00f6kat med fantastiska 66 procent\u00a0\u2013vilket bekr\u00e4ftar att H\u00f6ga Kusten \u00e4r en av Sveriges snabbast v\u00e4xande destinationer. I b\u00f6rjan p\u00e5 februari […]<\/p>\n","protected":false},"author":2,"featured_media":9856,"comment_status":"close","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[51],"tags":[],"projekt":[],"kategori":[],"class_list":["post-9854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogg"],"yoast_head":"\nJippi! Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret - H\u00f6ga Kusten Destinationsutveckling<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mynewsdesk.com\/se\/hogakusten\/blog_posts\/jippi-fler-besoeker-hoega-kusten-under-hela-aaret-90242?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=blog_post\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jippi! 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