{"id":10531,"date":"2024-04-19T11:57:26","date_gmt":"2024-04-19T11:57:26","guid":{"rendered":"https:\/\/www.hkdest.se\/?p=10531"},"modified":"2024-04-19T12:45:08","modified_gmt":"2024-04-19T12:45:08","slug":"fler-besoker-hoga-kusten-under-hela-aret","status":"publish","type":"post","link":"https:\/\/www.hkdest.se\/en\/pressmeddelanden\/fler-besoker-hoga-kusten-under-hela-aret\/","title":{"rendered":"Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret"},"content":{"rendered":"
<\/div>\n

H\u00f6ga Kusten g\u00e5r fortsatt starkt. Det visar den officiella inkvarteringsstatistiken som presenterades i dagarna. Destinationen noterar 684 200 g\u00e4stn\u00e4tter under 2023 vilket \u00e4r snarlika siffror som 2022 (687 683). En skillnad \u00e4r att destinationen v\u00e4xer utanf\u00f6r h\u00f6gs\u00e4song, vilket g\u00e5r i linje med destinationens strategi f\u00f6r att bli en \u00e5ret runt-destination.<\/strong><\/p>\n

\u2013 Det \u00e4r roligt att l\u00e4sa Tillv\u00e4xtverkets rapport och se att g\u00e4stn\u00e4tterna h\u00e5ller sig p\u00e5 en h\u00f6g niv\u00e5. 2023 var inget pandemi\u00e5r, d\u00e4remot fanns det en global os\u00e4kerhet som p\u00e5verkade oss i Sverige. Br\u00e4nslepriserna var ocks\u00e5 h\u00f6ga och m\u00e5nga l\u00e4ngtade till varmare l\u00e4nder. Flera destinationer i Sverige vittnar om ett litet tapp. Trots det rapporterar vi en stabil g\u00e4stnattsstatistik f\u00f6r 2023 och vi har lyckats med att attrahera fler bes\u00f6kare utanf\u00f6r de klassiska sommarm\u00e5naderna, s\u00e4ger Mattias Peterson, VD H\u00f6ga Kusten Destinationsutveckling.<\/p>\n

Bra h\u00f6st f\u00f6r destinationen<\/strong><\/p>\n

\u2013 Det \u00e4r gl\u00e4djande att se att h\u00f6sten blir en allt starkare tid i H\u00f6ga Kusten. September var en riktigt bra m\u00e5nad f\u00f6r destinationen mycket tack vare m\u00f6tes- och konferensg\u00e4ster. Men vi vet ocks\u00e5 att vissa av v\u00e5ra medlemsf\u00f6retag hade en liten minskning i juli, n\u00e5got som de som enbart \u00e4r s\u00e4songs\u00f6ppna k\u00e4nner av starkare \u00e4n de anl\u00e4ggningar som har m\u00f6jlighet att h\u00e4mta hem det senare p\u00e5 \u00e5ret, ber\u00e4ttar Anna Hellgren, verksamhetsledare f\u00f6r H\u00f6ga Kusten Turism.<\/p>\n

Sedan 2019 har antalet nationella bes\u00f6kare i H\u00f6ga Kusten \u00f6kat med 12 %. Under samma period \u00f6kade antalet utl\u00e4ndska bes\u00f6kare med 11 %. Tittar man p\u00e5 logiint\u00e4kterna har de \u00f6kat med hela 39 % j\u00e4mf\u00f6rt med 2019. Det har h\u00e4nt mycket p\u00e5 kort tid \u2013 mycket tack vare ett starkt platsvarum\u00e4rke, gemensamma strategiska satsningar och en driftig n\u00e4ring.<\/p>\n

Stora satsningar p\u00e5 g\u00e5ng i H\u00f6ga Kusten<\/strong><\/p>\n

Att skapa fler reseanledningar under \u00e5rets alla dagar \u00e4r n\u00e5got som b\u00e5de destinationsbolaget och n\u00e4ringen arbetar p\u00e5. H\u00f6ga Kusten som plats har tydliga s\u00e4songer och det g\u00e4ller nu att v\u00e4xa med omsorg och skapa ett \u00e4nnu st\u00f6rre utbud som lockar nationella och internationella bes\u00f6kare.<\/p>\n

\u2013 2024 \u00e4r ett minnesv\u00e4rt \u00e5r i H\u00f6ga Kustens historia med nya reseanledningar. I H\u00e4rn\u00f6sand byggs just nu Hern\u00f6 Gin Hotell med 120 rum, konferensanl\u00e4ggning, barer och restaurang. Huttopia planerar f\u00f6r en camping p\u00e5 Smitingens havsbad med \u00e5ret runt-m\u00f6jligheter. I L\u00f6vvik v\u00e4xer en stugby, camping och friluftsscen fram och norr om \u00d6rnsk\u00f6ldsvik, i Salusand, renoveras den gamla campingen och en helt ny restaurang invigs i sommar. Det \u00e4r fantastiskt roligt att destinationen \u00e4r inne i en expansiv fas. Vi beh\u00f6ver skapa fler upplevelser f\u00f6r att v\u00e4xa h\u00e5llbart, s\u00e4ger Mattias.<\/p>\n

Skr\u00e4ddarsydda f\u00f6retagsl\u00f6sningar<\/strong><\/p>\n

Inf\u00f6r sommaren lanseras en ny bokningsm\u00f6jlighet p\u00e5 hogakusten.com som g\u00f6r att bes\u00f6kare och lokalbor enkelt kan boka aktiviteter och boenden direkt p\u00e5 hemsidan.<\/p>\n

\u2013Vi har ocks\u00e5 startat en resebyr\u00e5 som v\u00e4nder sig till grupper som vill bes\u00f6ka H\u00f6ga Kusten d\u00e4r vi hj\u00e4lper till med skr\u00e4ddarsydda l\u00f6sningar till f\u00f6retaget som ska p\u00e5 konferens, f\u00f6reningen som vill g\u00f6ra en resa eller f\u00e5 hj\u00e4lp med arrangemang runt ett event. Dessa satsningar g\u00f6r att vi jobbar tillsammans f\u00f6r bes\u00f6ksn\u00e4ringsf\u00f6retagens m\u00e5l att hj\u00e4lpa varandra att hela tiden n\u00e5 en niv\u00e5 till, avslutar Anna Hellgren.<\/p>\n

Mer information:<\/p>\n

Mattias Peterson, VD H\u00f6ga Kusten Destinationsutveckling, 076-526 93 76, Mattias@hkdest.se<\/a><\/p>\n

Anna Hellgren, Verksamhetsledare H\u00f6ga Kusten Turism, 070-517 50 53, Anna@hogakusten.com<\/a><\/p>\n \r\n\r\nDetta pressmeddelande publicerades ursprungligen p\u00e5 Mynewsdesk, klicka h\u00e4r<\/a> f\u00f6r att se pressmeddelandet i Mynewsdesk.","protected":false},"excerpt":{"rendered":"

H\u00f6ga Kusten g\u00e5r fortsatt starkt. Det visar den officiella inkvarteringsstatistiken som presenterades i dagarna. Destinationen noterar 684 200 g\u00e4stn\u00e4tter under 2023 vilket \u00e4r snarlika siffror som 2022 (687 683). En skillnad \u00e4r att destinationen v\u00e4xer utanf\u00f6r h\u00f6gs\u00e4song, vilket g\u00e5r i linje med destinationens strategi f\u00f6r att bli en \u00e5ret runt-destination. \u2013 Det \u00e4r roligt att […]<\/p>\n","protected":false},"author":2,"featured_media":10533,"comment_status":"close","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[52],"tags":[],"projekt":[],"kategori":[],"class_list":["post-10531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressmeddelanden"],"yoast_head":"\nFler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret - H\u00f6ga Kusten Destinationsutveckling<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mynewsdesk.com\/se\/hogakusten\/pressreleases\/fler-besoeker-hoega-kusten-under-hela-aaret-3316466?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=pressrelease\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret - H\u00f6ga Kusten Destinationsutveckling\" \/>\n<meta property=\"og:description\" content=\"H\u00f6ga Kusten g\u00e5r fortsatt starkt. Det visar den officiella inkvarteringsstatistiken som presenterades i dagarna. Destinationen noterar 684 200 g\u00e4stn\u00e4tter under 2023 vilket \u00e4r snarlika siffror som 2022 (687 683). En skillnad \u00e4r att destinationen v\u00e4xer utanf\u00f6r h\u00f6gs\u00e4song, vilket g\u00e5r i linje med destinationens strategi f\u00f6r att bli en \u00e5ret runt-destination. \u2013 Det \u00e4r roligt att […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mynewsdesk.com\/se\/hogakusten\/pressreleases\/fler-besoeker-hoega-kusten-under-hela-aaret-3316466?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=pressrelease\" \/>\n<meta property=\"og:site_name\" content=\"H\u00f6ga Kusten Destinationsutveckling\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hogakusten\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-19T11:57:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-19T12:45:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hkdest.se\/wp-content\/uploads\/2024\/04\/wcqr5pe11a8a9si83y8w5p.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1782\" \/>\n\t<meta property=\"og:image:height\" content=\"1002\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"HK Dest\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"HK Dest\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mynewsdesk.com\\\/se\\\/hogakusten\\\/pressreleases\\\/fler-besoeker-hoega-kusten-under-hela-aaret-3316466?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=pressrelease#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hkdest.se\\\/pressmeddelanden\\\/fler-besoker-hoga-kusten-under-hela-aret\\\/\"},\"author\":{\"name\":\"HK Dest\",\"@id\":\"https:\\\/\\\/www.hkdest.se\\\/#\\\/schema\\\/person\\\/c262408fce9386c8d4250bda068e119e\"},\"headline\":\"Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret\",\"datePublished\":\"2024-04-19T11:57:26+00:00\",\"dateModified\":\"2024-04-19T12:45:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.hkdest.se\\\/pressmeddelanden\\\/fler-besoker-hoga-kusten-under-hela-aret\\\/\"},\"wordCount\":626,\"publisher\":{\"@id\":\"https:\\\/\\\/www.hkdest.se\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mynewsdesk.com\\\/se\\\/hogakusten\\\/pressreleases\\\/fler-besoeker-hoega-kusten-under-hela-aaret-3316466?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=pressrelease#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hkdest.se\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/wcqr5pe11a8a9si83y8w5p.jpg\",\"articleSection\":[\"Pressmeddelanden\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.hkdest.se\\\/pressmeddelanden\\\/fler-besoker-hoga-kusten-under-hela-aret\\\/\",\"url\":\"https:\\\/\\\/www.mynewsdesk.com\\\/se\\\/hogakusten\\\/pressreleases\\\/fler-besoeker-hoega-kusten-under-hela-aaret-3316466?utm_source=rss&utm_medium=rss&utm_campaign=Subscription&utm_content=pressrelease\",\"name\":\"Fler bes\u00f6ker H\u00f6ga Kusten under hela \u00e5ret - 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